2025 marks the twentieth Anniversary of adidas Consortium, the unique community of retail fronts and incubator of the model’s most memorable store collabs in historical past. All through the final twenty years, we’ve seen numerous initiatives come to life throughout a number of of the model’s key icons starting from the traditional of classics within the Celebrity to its forward-thinking Futurecraft.
Whereas we haven’t seen a lot from the Consortium channel as of late, adidas is just not overlooking this main milestone and presumably signaling its revival with a retrospective exhibit. From June twenty seventh by means of the twenty ninth, Dover Avenue Market in Paris will home a particular show of a few of Consortium’s choicest collaborations, all curated by none apart from Sarah Andelman. The co-founder of colette is credited for laying out the blueprint of the fashionable day retail retailer; it’s due to Andelman that outlets now have skate t-shirts subsequent to overseas zines subsequent to classic luxurious purses.
For this 20-piece exhibit, adidas has tapped Brooklyn artist Levi “Pitter Patter” Patters to show the footwear in his signature far out method. Pitters burst onto the scene together with his sneaker leg desk he created with Pharrell’s precise Celebrity sneakers from a 2002 shoot for Fader journal; this desk was on show as a part of Joopiter’s “Simply Phriends” public sale even in Paris.
Once more, this exhibit can be open from June twenty seventh by means of the twenty ninth at Dover Avenue Market Paris.
