The dream {of professional} hoops naturally gravitates in the direction of the NBA and conventional 5v5 play. Nonetheless, actual followers know there’s a separate lane the place the individually proficient can carve out a legacy. Jordan Model introduced their fullest effort to foster one-on-one expertise with their first under-18 mano-a-mano competitors. Proper on time, they’re persevering with the collection by kicking off the 2025 “The One” event, a 1v1 circuit for gamers 15 to 18.
As talked about for final yr’s version, Beaverton imbues this initiative with Jordan’s profitable legacy by evoking Mike’s childhood square-offs along with his older brother as key occasions that helped foster his unyielding aggressive spirit. These aiming to emulate the GOAT in that manner can be recruited from across the globe, starting with a fixture amid the UK’s Hoopsfix All-Star Traditional earlier than persevering with all through locales like Beijing, Belgrade, Los Angeles, Manila, Hong Kong, and Tokyo. Those that stand out from the gang in these preliminary rounds will fly to New York for play-in rounds, marching in the direction of the August ultimate in NYC the place “The One” from the boys’ and women’ crowds can be topped.
In distinction to the stateside locale for this yr’s, the inaugural “The One” event capped off with a Parisian finals spherical, little question scheduled within the French capital given the continued power across the Olympics. Tatianna Griffin, age 14, and Steve Bah, age 17, took house the respective #1 spots, incomes Jumpman sponsorships that embrace a spot within the upcoming Air Jordan 40 promotional effort. Jordan Model hasn’t but introduced precisely what’s on the road for 2025, exterior of the title of “The One,” however comparable sponsorship alternatives are seemingly on the middle of the grand prize bundle.
