The Air Jordan 3 “Seoul 2.0” is a particular version launch anticipated to launch on Might seventeenth, 2025. Thought-about to be a sequel to the super-limited Air Jordan 3 “Seoul” that dropped again in 2018, this newer version options some vital updates and design touches that proceed to shine a lightweight on Korea tradition and historical past.
The primary Air Jordan 3 “Seoul” dropped in 2018 as a part of Jordan Model’s thirtieth Anniversary celebration of the Air Jordan 3. Created by Dan Sunwoo (who now serves as GM of Nike’s Kobe Model), the design coincided with the thirtieth Anniversary of the Olympic Video games that had been held in Seoul in 1988. Up till this launch, a rustic flag had by no means been displayed so outwardly on an Air Jordan Retro. This element alone made it extremely coveted amongst South Koreans and Jordan collectors alike; pairs have by no means dipped beneath $1,000 on the secondary market. The identical design was re-released in 2020 in restricted amount for ladies solely.
Information of the Air Jordan 3 “Seoul 2.0” first surfaced again in March. Not lengthy after the sneakers leaked, J-Hope of BTS fame was the primary to disclose the sneakers, weAring them courtside at an LA Lakers sport. Like the primary pair, the Seoul 2.0 Jordans characteristic the South Korean flag on the left tongue and Nike Air on the heel. New particulars include the normal cloth on the ankle lining, the pre-aged yellowing on the mid-sole and higher edges, and korean phrases embroidered behind the tongue.
Retailer sesinko describes it greatest: “A brand new characteristic is the textual content on the interior tongue: 꿈 (GGUEM) and 정 (JEONG). “Gguem” means dream in Korean. It represents aspirations, hopes and the pursuit of one thing higher. Extra than simply what you see once you sleep, “Gguem” symbolizes the visions and objectives that drive you ahead. “Jeong” is a uniquely Korean idea. It describes a deep emotional connection, a way of affection and attachment, and the bond between individuals, locations and even objects. “Jeong” goes past friendship or love—it’s an enduring heat that builds over time.”
The MSRP is ready at $200, which is a surprisingly low quantity contemplating the sheer quantity of modifications and the truth that the Nike Air on the heel is often reserved for the higher-tier product.
The place To Purchase The Air Jordan 3 “Seoul 2.0”
The Air Jordan 3 “Seoul 2.0” is at the moment scheduled to launch on SNKRS and international retailers on Might seventeenth, 2025. Sesinko has been tapped because the unique early launch associate within the U.S.; they’ll be dropping the sneakers on Might tenth throughout an in-store activation. In South Korea, sneaker retailer Kasina shall be main the cost. Under is an official retailer checklist that shall be frequently up to date till the official Might seventeenth launch. Make sure to enter raffles the place potential.
WHERE TO BUY
Official photos have been up to date.
