The most important shock of Tremendous Bowl weekend (in sneakers, at the least) was that Kendrick Lamar determined in opposition to the Nike Shox R4. As a substitute of lacing up the piston-powered silhouette as he did for his “GNX” cowl or the “Pop-Out” earlier than it, he opted for a pair of Deion Sanders’ sneakers, maybe extra becoming for the gridiron stage. Nonetheless, Okay. Dot’s stamp of approval coincides with an actual retro second for the mannequin, and rolling out experimental colorways just like the “Iridescent” Shox R4 featured right here may be what Nike must take issues to the subsequent stage.
It’s a well-known story in that Beaverton is starting to take larger dangers on their Shox silos as the beginning of the retro will get additional into the rear view. For additional proof, look to the 2 flowery R4 pairs revealed a couple of weeks earlier than this, or novel gradient makeups of the TL. The colour-changing siding right here actually does converse for itself, an instantly attention-grabbing swatch of leather-based crashing between in any other case modern anchoring, together with the snowy base layer and silver Shox on the heel.
The Nike Shox R4 “Iridescent” ought to seem on Nike.com and native cabinets within the close to future, sliding in in ladies’s sizing for $150.
